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A professional approach that builds trust

Posted: January 11, 2022 | Categories: Customer service, Leadership, Management, Team Building

Here’s a question for you: What is the difference between “nagging” and “gentle persistence”? I am not sure I have the exact answer.  I do know that when someone nags me, I can get irritated, yet if they persist in a gentle and gracious way, I am much more motivated.

A couple years ago I sent an email to a person in a marketing company. He was doing a project for me, and I had something I wanted to add. When I wrote Jason, I forgot to copy the president – something which I had agreed to always do. A short time later, I received this email from the president:

“Hi Steve: Just a friendly reminder to “cc” me when requesting projects from the staff. I really don’t mind, but if I know they are working on a project for you, I won’t interrupt them with other projects if i can avoid it. Thanks, J

I was impressed. Not only was the approach friendly and respectful, she took the time to state the WIFM. (What’s in in for me) I was not upset by this email. Quite the contrary, I was upset with myself for the error of omission. I promised myself I would stick to my commitment and always “cc” the president. I have kept that commitment.

This was a good approach that received my full cooperation. What if the email had a nasty tone like “As mentioned previously, I expect a “cc” when…” The president chose the high road. She was probably irritated that I forgot, then quickly shifted to solving the problem. That’s professionalism!